Interesting things, links and themes that don’t justify their own post (yet) but still worth sharing:
2009 will be the Year of the Re-Tweet
Seeing the RT or ‘re-tweet’ as a viral marketing vehicle is not necessarily a new concept, but as Twitter seems set to take off in 2009, this is worth thinking about. Of course, the success of this is dependent on numbers/influence of followers. Lance mentions two useful tools that could help: Retweetrank.com and Retweetradar.com
The Euro and the problem with the music industry
I really enjoy Weber Shandwick CEO Colin Byrne’s blog. Whatever your political leanings, his take on the polictical landscape is usually spot on, informed by his obvious experience in this field. This post is slightly random in terms of the themes it covers. But I agree with much of what he says about the Euro and also about the state on the music industry. Having worked in the music industry in the past, I totally agree that social media presents a great way for artists that don’t want to go down the ‘Simon Cowell’ route. And by this I don’t just mean Myspace. This subject (with an obvious US slant) was also covered on a recent TWIT podcast - about half way through.
